Bienal de São Paulo hosts first 100% digital art exhibition - NFT.Brasil
On the weekend of the 2nd, 3rd and 4th of June, the iconic Bienal Pavilion, in Ibirapuera Park, in São Paulo, will host NFT.Brasil, the first international exhibition of NFTs held in the city of São Paulo and the main event of the segment of the country that aims to boost NFTs, an acronym in English for non-fungible token, as a disruptive tool for environmental, social and artistic expression; break down how the new technology will impact people's daily lives through new forms of authentication, certification, access and automation, more security, autonomy, privacy and agility; in addition to stimulating the local and global NFT market, connecting Brazil to the main Web3 markets in the world.
NFTs are blockchain certificates that authenticate ownership of a unique asset. These individual assets usually come in the form of art, but the adoption of NFTs has expanded in many areas including sports, games, music, art and fashion, suggesting that this type of digital asset can have wide and diverse applications. The NFT market has a total market value of over US$11.3 billion, according to a report published by Verified Market Research (VMR), which also predicted a compound annual growth rate of 33.7% over the next eight years and a forecast that its total market value could rise to $231 billion by 2030. A survey by the consultancy Statista points to Brazil as the second largest market for NFTs in the world. With 5 million NFT owners, the country is second only to Thailand, which has 5.6 million. The list follows with the United States, China, Canada and Germany.
NFT.Brasil, which should receive around 30,000 people during the three-day event, will promote lectures and debates by more than 100 specialists from Brazil and abroad. The event will feature two different spaces in the Bienal Pavilion: the International Exhibition of NFTs that will present the 'Educational Expo' – where concepts and chronology of the emergence of the internet and the new tools of Web3 will be presented; the 'Expo Artística e Interativa' – curated by more than 100 national and international artists and 50 collections of works in NFT; 'Expo Imersiva' – a space with more than 100m² to promote a sensory experience with immersive art; the 'VR/AR Gaming Space', with the discovery of new realities; a space dedicated to exhibitors; and shows at happy hours with a musical program and artistic interventions after the day's activities to strengthen the Web3 community connection and networking among participants.
The thinking minds behind the event are the organizers Marco Affonseca , manager of MAAC Hub, an innovation house focused on Web3 and NFT located in São Paulo; Edvam Filho , Co-Founder of NFT.Rio and Carabela, Co-director of NFT.Rio; Lucas Santiago , Founder of NFT.Brasil and director at Carabela; e Bob Burnquist , world skateboarding legend and partner of NFT.Brasil.
For them, NFT.Brasil intends to open space, connect, build and strengthen communities of digital artists and Web3 builders in the country.
“ We believe that the new technologies that are being used to build a decentralized internet are capable of creating new market opportunities that have not yet arrived in Brazil. We want the event to be the main aggregator of communities and projects in the area, stimulating national leadership in the global scene and provoking Brazilian society to think about desirable futures based on these new technologies”, highlights Edvam Filho.
"The event will be a great moment of connections for those who seek to be in the know and for those who are already building Web3 in Brazil and in the world, we want to be present in the international calendars of events that take place around the world" completes Lucas Santiago.
According to Marco Affonseca, NFT.Brasil's mission is to promote an experience from the perspective of the journey of different audiences. “The proposal is to be present on the journey of the different audiences, providing moments of connection between the NFT universe, the brands and the different public profiles that will visit the Bienal in this first meeting of many to come", he explains.
Social Impact
With the aim of promoting inclusion and access to the universe of NFTs, based on an unprecedented partnership between NFT.Brasil and G10 Favelas (largest group of favelas in the world), young people from the peripheral regions of São Paulo will be able to get to know and discover a little more about the segment during the event. Part of the proceeds will go to communities located in São Paulo that are part of the G10 Favelas to provide an education environment focused on engaging young people from the periphery in the world of NFT and its applicability. In addition, event organizers will revert part of the event's revenue to investments in shares in the G10 favelas.
The educational curatorship is on account of Br Punk.
Public
Between the 2nd and 4th of June, NFT.Brasil will receive a diversity of people including creators, gamers, artists, developers, investors, academics and enthusiasts, with an expectation of more than 20 thousand people visiting the exhibition and participating in the programming of talks and lectures.
The goal is to bring together heavy users - developers, digital artists, programmers and specialists in the metaverse, clockchain, cryptocurrencies and new users - a nation of curious people from the most different business verticals with a single objective: to discover, experience and recommend this market.
In addition to the public that will visit the Bienal de São Paulo Pavilion, NFT.Brasil also has two digital spaces in the metaverse where the exhibition continues throughout 2023.
Speakers
Providing a great meeting of the main voices of the segment, NFT.Brasil will bring together representatives of several based projects that dialogue with NFT and Web3 technologies.
Among the confirmed speakers are Bob Burnquist , world skateboarding legend who will participate in the panel " NFTs and the future of sports - The game is changing ”, on June 2nd, and will perform the official launch of his collection of NFTs in partnership with Reserva. Other name that confirmed presence at the event was Marcello Serpa , one of the most awarded and recognized publicists in the Latin creative industry, who recently participated in the creation and launch of the Surf Junks collection, which brings together a community of surf lovers.--nbsp ; Antônia Souza , who led the strategy of the metaverse team in Latin America at Meta, where he established himself as an expert on the subject in the region; Felipe Cabral , B2B Product Manager at Mercado Bitcoin and founder of Banco Aberto;--nbsp ; Carl Amorim , founder of the Blockchain Research Institute in Brazil, creator of Blockchain Hub Brasil and the Blockcahin Business Review Magazine; Larissa Barros , founder of Agenda Crypto and crypto and web3 coordinator at Favela Inc, a technology hub in Vidigal;- -nbsp; Guta Nascimento , journalist specializing in onboarding in Web3, Blockchain and Metaverso. She was the director of CLAUDIA Magazine. In television, he worked at Jornal Nacional, Jornal da Globo and Jornal Hoje, on TV Globo. Based in New York, she participated in major international coverage such as the Kosovo War; Kei Shiozawa , founder and creator of the Criptoninja Group, has solid experience in the cryptocurrency market and is considered one of the greatest specialists in this market in Brazil; Juliano Kimura , twice elected best social media professional by ABCOMM, best Social media agency by E-Awards International and two awards at the Social Media Week Awards; Felipe Ribbe , former head of innovation at Clube Atlético Mineiro, a club that pioneered web3 initiatives in sports. Other speakers in the program on the NFT.Brasil website .
Talks and lectures are curated by Fernando Souza and Guta Nascimento.
Artists
With the objective of positioning national artists and connecting the international scene of NFTs, the curatorship of NFT.Brasil will present more than 70 Brazilian artists from different cities in the country, highlighting the diversity and quality of the works created by artists such as Ottis, Pessanha, Fesq, Priscila Nassar, Elektra, Maria Mario, Taís Koshino, Uno de Oliveira, Monica Rizzoli, Marlus, Monica Piloni, Calvet, Jmarinovfx.Eth, Noinah, Erick (snowfro), Deekay, Marc Tudisco, Vinnie Hager, among others.
In addition to this team of artists, the curatorship also includes the release of some NFT collections such as a Indigenas.Art , a collection of indigenous artists who are using the NFT as a way to promote and market their works of art.
Bob Burniquist will also officially launch his collection of NFTs at the event in partnership with Reserva. Following the “phygital” concept, the collection seeks to unite the physical with the digital with personalized shapes and their digital versions. The skateboard decks will be hand painted and signed by Bob Burnquist. Afterwards, they will be marketed through NFTs with the originality verified using blockchain technology.
Art curated by The Unstable DAO Lab.
Collections
The main NFT collectibles in the world will be present at the first international NFT exhibition held in São Paulo: Bored Apes Yacht Club, Cryptopunks, Where My Vans Go, Nouns, Clonex, Doodles, Otherdeed + Koda, Burned Picasso, Moonbirds, Cool Cats, Carpoolers, Surf Junkies, Cryptorastas, among others.
Metaverse & Digital
NFT.Brasil will be a hybrid and decentralized event that will be present at Metaverso with two spaces where people will be able to visit the exhibition of digital works that will be available from the 10/05th . to visit the metaverse access the website of the event.
Tickets
The ticket to participate in the NFT.Brasil lecture program will be an NFT that initiates a series of benefits for the holders (owners) of these digital assets. With it, the participant will have free access to the First International Exhibition of NFts, in addition to access to speakers and guests, exclusive content, gifts and raffles. The NFT is dynamic and will become an art unique to the encounter.
Tickets for the three days of the event cost R$ 300.00 and are already available on the official website of NFT.Brasil.
Tickets for the exhibition will be sold from the 02/05th through the website https://ticketfacil.com.br/
Service:
NFT.Brazil
Date : June 2nd to 4th, 2023
Hours: From 9 am to 7 pm (talks and lectures) / from 7 pm to 11 pm (shows)
Location : Ciccillo Matarazzo Pavilion (Biennial Pavilion) - Ibirapuera Park - Gate 03
Address : Av. Pedro Alvares Cabral S/N - São Paulo
